Business cards are a surprisingly necessary part of any business. Despite its small size, a business card is designed to leave a lasting impression on potential customers. Usually, business cards have much of the same basic information on them, such as the location of the business, the name of the business owner, and the name of the business itself as well as a slogan. However, what can really make or break your company’s business cards is the color design. A business card that is eye-catching but not especially appealing might be seen as desperate by people who see it whereas a business card that might not be as catchy at first glance but is visually appealing can attract new customers and clients to your business. One of the ways to design the card is to use a simple business card 1-2 color printing method.
What Is 1-2 Color Printing?
As the name might suggest, business card 1-2 color printing in New York, NY involves using two colors to design your business card. These could be the mascot colors of your business or they could be colors that are designed to be appealing. Having two simple colors on your business card can give off a modest and sophisticated appeal to it, depending on the colors you choose. That being said, it is important to have a basic understanding of colors before you decide on your business card 1-2 color printing.
Why Are the Colors Important?
It has been scientifically proven that the colors of an object can leave a lasting impression on people who see it. This goes far beyond what is pleasant to the eye and into parts of the brain that scientists have yet to comprehend. Even after that, you have to consider what colors look good with each other. It will be well worth taking the time to research what colors would benefit your business card most. Once you have decided on the colors, you can visit Printing Express for your business card 1-2 color printing needs.