The best trainers aren’t necessarily the ones you need right now. While you should always look for the cream of the crop, it’s also important that you find trainers that mesh well with your employees. Therefore, a sales trainer in Chicago needs to understand your industry, have the skills necessary and be right for your team’s size.
Industry
There are thousands of trainers all over the world, all doing what they’re passionate about and understand. However, it makes absolutely no sense at all to hire fitness trainers to help you sell items. It’s important that the person you select has worked in the selling industry for at least five years in any capacity. That may mean that they’ve been teaching others how to sell for that long, or was once a manager or salesperson themselves.
Skills
Their skills also matter because if they’ve been teaching others how to sell, they should know a thing or two about it themselves. However, they may specialize in particular subject areas, such as basic skills, advanced skills, how to sell to executives, management, coaching, inside selling, negotiation skills, strategic management, and more. Therefore, it’s best to determine as much as you can about the sales trainer in Chicago to see if their skills match what you need.
Likewise, you should go into the interview already knowing what you need and ask probing questions to find out if those trainers can do it or not.
Size
It’s also important to find out the target company for the professional, as well as the size of company they want to handle. Most of them hope to secure long-term assignments with larger corporations. If you own a large company, this could be beneficial. However, those who don’t mind smaller businesses and shorter terms are still found and can be helpful for those on a lower budget.
